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Inside Pretty Pink’s Summer of worldwide Festival Triumphs and a US Takeover

  • In association with Push Hard
  • 26 August 2025
Inside Pretty Pink’s Summer of worldwide Festival Triumphs and a US Takeover

There’s a momentum around Pretty Pink right now that feels unstoppable. What started as a modest residency in Germany has evolved into one of electronic music’s most inspiring self-made journeys. Today, she stands as a defining force in melodic house and progressive techno—a DJ and producer whose artistic vision is matched by tireless energy on the road.

2024 has been a landmark year. Her debut album Born Digital has surpassed 55 million streams, her Deep Woods brand has expanded into a global platform with its own imprint, Deep Woods Vision, and she has conquered main stages at festivals like Tomorrowland, Creamfields, Ultra, Lollapalooza, and EDC Vegas.

But her impact can’t be measured in numbers alone. Whether commanding tens of thousands at Beats For Love or Hurricane Festival, Pretty Pink has a way of uniting massive crowds into a single pulse. Her sets are cinematic journeys—woven with soaring melodies, propulsive percussion, and moments of sheer release. Her latest single Young is the clearest expression yet of that vision, blending forward-thinking production with an instinct for dancefloor emotion.

Next, Pretty Pink is set to bring her energy across the Atlantic with a full U.S. tour this September, with stops in Detroit, San Francisco, and Brooklyn. Each city holds the promise of a new chapter, fueled by unreleased singles, peak-time edits, and her dedication to uplifting fellow artists through her labels. At this point, Pretty Pink finds herself at the rare intersection where underground credibility and global recognition converge.

We caught up with her to discuss the adrenaline of festival season, the story behind Young, the creative flow of life on tour, and how nature and discipline keep her grounded in a world that never slows down.

You’ve just come off a heavy run of major festivals and club gigs. What do those big moments bring out in you as an artist?

They shift something inside you. Standing in front of thousands, feeling that anticipation build, you realize how powerful music can be when it’s shared on that scale. It’s not just about dropping big tracks – it’s about transmitting feeling through sound. After a set like at Beats For Love Festival in Czech Republic or Hurricane Festival in Germany, I usually rush back to the studio with ten new ideas. The live shows charge the creative battery in ways nothing else does.

Backstage, one of your latest singles, captures this cinematic tension. What was the visual world behind it?

I imagined velvet curtains, flashes of strobe light, whispered conversations right before stepping out into the unknown. That liminal space where nerves and energy collide. I wanted the track to hold that duality – a bit seductive, a bit explosive. The line “Good girls go to heaven, bad girls go backstage” isn’t just cheeky, it points to the intrigue behind the scenes, where the real stories often live.

You have just announced your US tour in September which takes you to some iconic dance cities. What excites you most about bringing your sound stateside again?

The energy in North America is incredibly open. People show up ready to feel, to connect, to dive into the music. Cities like Detroit, San Francisco and Brooklyn all carry their own musical heritage – and it’s always an honour to add a new layer to that. I’ve been refining a lot of new edits and special moments just for these shows. I can’t wait to see how they land.

How do you keep a creative rhythm when you're constantly moving?

You learn to find inspiration in the in-between moments. A delayed flight, a quiet morning in a hotel room, watching landscapes change through a car window – these fragments spark ideas. I jot down thoughts constantly, record melodies into my phone, or sketch grooves on my laptop whenever possible. Inspiration doesn't wait for the perfect studio setup. It arrives when you’re paying attention.

With Deep Woods and now Deep Woods Vision, you're shaping your own musical ecosystem. What's the intention behind that expansion?

It’s about building a space where emotion and innovation can meet. Deep Woods started as a platform for my own releases, but I soon realized how many amazing artists shared a similar vision. Deep Woods Vision is the next step – a home for music that feels bold, cinematic, forward-thinking. It allows me to support new voices and experiment beyond the expected.

You’ve spoken about nature being a grounding force. How does that show up in your sound?

Growing up in the Harz Mountains in Germany taught me to tune into stillness. That sense of space, light through trees, the hush between things – I think it’s present in the way I structure tracks. Even the most intense drops have a breath, a moment of pause. Nature taught me that contrast creates emotion. I still carry that into every set, every production, every decision.

Your latest single Young feels like a deep progressive journey, carried by light vocals that hover almost like a memory. What story were you telling with this track?

For me Young is about that fleeting sense of freedom you feel in certain moments, when time seems to stand still and everything feels possible. The vocals are deliberately light, almost like whispers from the past, because I wanted them to trigger a kind of emotional recall rather than dominate the track. Musically it leans into progressive textures, building layer by layer until you are completely immersed. It is both reflective and driving, a reminder that even in the heaviest club moment there is space for vulnerability and light.

You have played at the world’s biggest stages like Tomorrowland’s Mainstage. What made that set the most unforgettable of your career so far?

It felt like the whole planet exhaled together. Flags from every corner waved in a slow tide, the kind of unity you only read about until you stand in front of it. A single vocal loop rang out, thousands of voices echoed it back, and for about sixty minutes nothing existed beyond that exchange. The memory plays back in my head in saturated colour, louder than any recording, a reminder that music really does erase borders for a heartbeat.

Tour weekends demand stamina. As a former athlete, how do you stay healthy and reset after the chaos?

Movement is medicine. Monday mornings start with a sunrise run, breathing in fresh air while the BPMs from the weekend fade into birdsong. Mid-week yoga stretches the spine and the mind, while a quick body-weight circuit in hotel rooms keeps strength levels steady. Hydration, sleep where possible, and a diary full of short gratitude notes round out the routine. Those habits turn jet lag into creative fuel rather than fatigue.

What new music is coming and which cities are on your must-play list?

More singles are queued and mastered, each leaning deeper into cinematic melody. September brings the US run – Chicago, Denver, San Francisco, Salt Lake City, Los Angeles, Houston, Portland, Seattle, Toronto, Detroit, Brooklyn – then a swift return to Europe.

And Odessa is pencilled again this summer; playing there feels vital, sharing a few hours of hope where it’s needed most. After that, club nights and festivals across Europe. It’s going to be a hot summer.

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