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La Fleur

Essence and evolution

  • Sergio Niño
  • 31 October 2024
La Fleur

La Fleur, a luminary in the electronic music scene, has carved a unique niche for herself over nearly two decades. Known for her deep, resonant soundscapes that blend the organic with the electronic, La Fleur’s artistry transcends conventional boundaries. With the release of her debut album, Väsen, she invites listeners into a world that reflects her personal and musical evolution. Her career has not only been marked by her commitment to authenticity but also by her ability to adapt and thrive in a fast-paced industry, resulting in a standout back catalogue of solo releases, collaborations with artists like Sasha and Kerri Chandler, and the launch of her own label, now 10 years in, Power Plant.

In a landscape rife with fleeting trends and egos, La Fleur stands as a beacon of integrity and creativity, taking her emotive soundscapes and sets worldwide inc. to fabric, Creamfields, Awakenings, Watergate Berlin, Printworks London… Her journey has been shaped by a myriad of experiences, from her formative years in Sweden to her dynamic tenure in Berlin’s vibrant nightlife. She’s since returned to her roots, moving back to Sweden which has also influenced her music. This profile delves into the story behind Väsen, her longevity in the industry, and how her personal experiences enrich her artistry

NEW ALBUM DETAILS: THE ESSENCE OF VÄSEN

“Since I started my musical journey, releasing an album has been on my list of goals and dreams. Releasing my debut album Väsen felt like the right culmination of everything I’ve experienced and absorbed throughout my musical journey. The decision to release Väsen now comes from a place of confidence and a feeling that I’m truly ready to offer something more introspective. The timing feels aligned with my growth not just as an artist, but as a person who’s constantly exploring new ways to express myself. It’s a milestone for me, yes, but more importantly, it’s an invitation for others to connect with that deeper essence of my music.”

La Fleur reflects on the significance of her new release. The title, which translates to ‘essence’ or ‘spirit’ in Swedish, embodies both her musical identity and the energy she has infused into this collection. She continues,

“Over the years, I’ve explored so many facets of electronic music—through DJing, production, and running my label Power Plant—but an LP allows for a deeper expression, a more holistic narrative that’s difficult to capture in individual tracks or EPs.”

“Väsen,” she elaborates, “represents both the core of my musical identity and the energy I’ve channeled into this body of work. The album blends organic elements, like field recordings and atmospheric textures, with the pulsing rhythms, melodies, and basslines that define my sound. In a way, it’s a mirror of my personal evolution—balancing the organic with the electronic, the grounded with the ethereal.”

The decision to release the album now was a product of her personal growth and readiness to offer something more introspective. Each track, she explains, has its unique narrative:

“For instance, ‘Chian’ and the title track ‘Väsen’ have distinct themes.”

As she describes “Chian,” La Fleur shares, “I was inspired by the sense of tension and release, both in music and in life. The track has this driving energy, a pulse that builds and evolves. It’s reflective of a time when I was balancing a lot—both personally and professionally—and learning how to embrace that intensity.”

In contrast, the title track embodies a more contemplative spirit.

“When I was creating Väsen, I was thinking about the spirits and unseen forces that exist in nature—the ones you feel but can’t always see. It’s that invisible energy we can’t quite define but know is there.”

LONGEVITY IN THE INDUSTRY: A BALANCING ACT

With nearly two decades in the electronic music scene, La Fleur has demonstrated remarkable resilience and adaptability. She attributes her longevity to a blend of authenticity and a willingness to evolve.

“I think the key to longevity is a combination of staying true to yourself while remaining open to change,” she asserts.

“That said, it’s a tremendous amount of work, dedication, and sometimes sacrifice too. From when I started playing records and producing music, I’ve always tried to maintain a clear sense of who I am as an artist, focusing on authenticity in my sound and my creative vision.”

“I also believe in the importance of evolution. Music, like life, is constantly shifting, and I’ve embraced that by exploring new sounds, technologies, and collaborations throughout my career. Whether it’s collaborating with influential artists or running my label, Power Plant, I see it as a continuous learning process. I’ve always remained curious, and that curiosity keeps me excited about what’s next. My fans are incredibly loyal and help me stay centred and keep creating. Knowing that my music has made an impact on others is incredibly fulfilling and inspires me to keep going, regardless of the industry’s ebbs and flows. Ultimately, it’s about being adaptable but also deeply connected to your core as an artist—staying passionate and evolving, but always anchored in something genuine.”

BALANCING THE DEMANDS OF HER CAREER WITH MOTHERHOOD HAS BEEN A TRANSFORMATIVE JOURNEY FOR LA FLEUR.

“Both roles require so much energy and presence, and I’ve had to learn how to manage my time and priorities in ways I never had to before. The key for me has been finding balance—understanding when to give myself fully to my family and when to dive deep into my music”.

“Becoming a mother opened up a new universe inside of me, and profoundly influenced my artistic expression and approach to music. It’s given me a new perspective on time and the importance of being present, which has translated into how I create. I’ve found that I’m more focused in the studio now, making the most of the time I have. Motherhood also brings out a depth of emotion that’s difficult to put into words. The experience of unconditional love, the challenges, the growth—all of that has found its way into my music. There’s a greater sense of purpose now, both in what I create and why I create it.”

This balance has enriched her creative process, allowing her to channel the depth of emotion that comes with motherhood into her music.

Her tenure as a DJ has included remarkable collaborations and performances at prestigious venues, including a long-standing residency at Watergate and a notable remix for Kerri Chandler and collaboration with Sasha. In light of the pandemic, she returned to Sweden to work as head of operations for pharmaceutical services at one of the biggest emergency hospitals in Stockholm, reflecting her commitment to community and health.

“My fans are incredibly loyal and help me stay centered and keep creating. Knowing that my music has made an impact on others is incredibly fulfilling and inspires me to keep going, regardless of the industry’s ebbs and flows,” she shares.

EMBRACING HOLISTIC LIVING AND NATURAL CONNECTIONS

La Fleur’s recent move back to Sweden has allowed her to reconnect with her roots and the natural world.

“Moving back to Sweden after more than a decade in Berlin has been a transformative experience for me, both personally and creatively. Berlin was an incredible place to immerse myself in the electronic music scene, and it shaped me in so many ways. But returning to Sweden has allowed me to reconnect with something deeper—my roots, my sense of home, and, most importantly, nature. Being surrounded by the forests, lakes, and landscapes I grew up with has had a profound impact on my creative process”. she expresses.

Surrounded by the natural beauty of her homeland, she finds inspiration in the rhythms of nature, which now inform her artistic process.

“Nature offers me a sense of calm and space that’s hard to find in a bustling city like Berlin. It gives me time to reflect, which has brought a new depth to my music. There’s a certain rhythm to nature—the cycles, the quiet moments, the energy shifts—that have found their way into my productions.”

“Something that I’m diving deep into at the moment is how to incorporate healing frequencies in my music, for example using 639Hz in my productions, to add loving energy of the heart and playing that track peak time for a dancefloor, will be magic”.

This just shows how much in sync she is with her vocation as healer. Still, her healing intentionality doesn’t limit to what she does with her music. Her passion for medicinal herbs and holistic living is deeply intertwined with her creative vision.

“My interest in a holistic lifestyle has been with me since I was a child. Inspiration came from my family. My grandmother being vegan and very interested in herbal plant medicine was something I found very fascinating. My grandfather was a priest, but his calling to service came from a deep curiosity about the spiritual world. My father is a doctor and both my parents are very involved in the environment and sustainability. Adding to that, I grew up in the countryside spending most of my childhood in the forest”.

“I myself studied to a master in Pharmaceutical science which is basically boiling down from my heritage. So I’ve always been fascinated by the power of nature—how it heals, restores, and offers balance—and that philosophy deeply influences my creative process”.

La Fleur’s journey as an artist is a testament to the power of authenticity and resilience in the ever-evolving landscape of electronic music. Through her debut album Väsen, she invites listeners into a world shaped by personal experiences, natural connections, and a commitment to holistic living.

I am struck by the profound intertwining of her personal and artistic lives. Her commitment and growth resonates deeply, particularly in an industry often dominated by fleeting trends and external pressures. As she navigates the complexities of motherhood while nurturing her artistic vision, La Fleur exemplifies how embracing one’s true self can lead to profound artistic expression.

Her ability to find beauty in both the chaos of life and the serenity of nature serves as a reminder that our experiences, no matter how diverse, can be harmonized into something truly extraordinary.

Moreover, La Fleur’s story highlights the importance of resilience in the face of challenges. Returning to her roots in Sweden amidst the pandemic was not just a physical relocation; it was a rediscovery of self, an opportunity to reconnect with her passions and the natural world that nourished her creativity. This journey illustrates that even in difficult times, there lies the potential for growth and transformation. Her dedication to a holistic lifestyle and her connection to nature is inspiring, showing us that taking the time to nurture ourselves and our environment can enrich our artistry in ways we might not immediately perceive.

Ultimately, La Fleur is more than just a talented DJ and producer; she is a beacon of authenticity and a source of inspiration for those navigating their own paths in life and music. Her journey encourages us to embrace our stories, remain true to ourselves, and allow our unique experiences to shape our artistry. In an ever-changing world, La Fleur reminds us of the enduring power of connection—to ourselves, to our roots, and to the communities we create through our art.

La Fleur’s album ‘Väsen’ is out now on [PIAS] Électronique.

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